In this episode of Growth to Freedom you will discover the power of direct response marketing, why the list outweighs the copy, and the Advertising Solution from two experts in the field, Brian Kurtz and Craig Simpson.
Brian Kurtz is a direct marketing expert with over 20 years experience that has overseen the mailing of over 1.3 billion direct mail pieces, has invested more than $80 million on direct response ads, and has helped sell over 3 million books using direct response tv ads. He’s definitely an expert when it comes to direct response marketing and strategy.
Craig Simpson is the founder and owner of Simpson Direct, Inc and he helps entrepreneurs use direct mail to generate more leads, sales, and profits and has nearly 20 years of experience, coordinates about 300 projects per year, and markets everything from auto and RV
dealerships, to technical software, retail stores, real estate investment, financial services, legal professionals, diet programs, insurance, health & beauty products, and more.
On this episode of Growth to Freedom you are going to learn what it really looks like to scale your business using a business playbook and marketing calendar.
When you think about these things you need to follow what one of my friends Alex Mandossian teaches: “…There’s a big difference between ROI and COI. You can’t just look at it in terms of ROI (return on investment). Start thinking in terms of COI (cost of inaction).”
In other words, what will it cost you in terms of lost opportunities if you don’t implement the strategies you’ll learn today?
In this episode of Growth to Freedom you will discover why following your passion is a mistake, why goal setting doesn’t work, and how you can create your bigger future.
In this episode of Growth to Freedom you will discover how you can slow down to maximize potential for greater results, live a deep and meaningful life, and contribute more to the world around you with Ken Foster. Ken is a best-selling Author, Keynote Speaker, Business Strategist and Intuitive Mentor who empowers people to live courageously, discover their brilliance, and maximize their potential.
For more than 21 years, Ken has led people and organizations to increase the meaning and impact of their existence through coaching, speaking, and mentoring. His recent establishment of a non-profit organization, Stars of Courage – which provides free life coaching for people in underprivileged areas – is only the latest step to make a difference.
In this episode of Growth to Freedom you will discover how to spark rapid growth in your business, how to differentiate yourself by focusing on your unique skills, how you can master the simple steps for effective sales and more with “The Rapid Growth Guy” Matthew Pollard.
Matthew Pollard is the creator of the Better Business Coach Program, and has helped over 5,500 people create Rapid Growth and is an expert at differentiation, niche marketing, and sales systemization.