What if you could use publicity to get more credibility, more exposure, leads, sales and visibility? Imagine what that would do for your business! Would YOU like to know some of the inside secrets to get publicity that translates into growth, leads, sales, and revenue?
Today’s guest is a publicity expert!
Esther Kiss is the founder of Born to Influence, a boutique publicity firm. She specializes in helping experts like YOU get more publicity, leads, and sales. Esther has been featured on TV, in newspapers, magazines, and on top podcasts in the world – AND she helps her clients do that TOO!
In today’s episode you’ll discover how to use publicity, avoid some of the biggest mistakes people make in publicity, and why it leads to almost no ROI for people following traditional PR advice, and what you can do instead.
Have you ever wondered why your new company isn’t taking off the way you thought you it would? Maybe you are at a place where you don’t seem to be hitting the profit margins or the outcomes you had hoped for.
Our guest, Stephanie Frank, will share an unorthodox method that has the power to transform the way that you think about building and growing your business. Stephanie is a certified cyber-crime intelligence investigator, an internationally published bestselling author, and she speaks all over the world on human behavior, entrepreneurial life, and cyber security.
Discover how YOU can bootstrap a new company and leverage the collaborative process on this episode!
What would happen for your business if you could put an unusual but relatively simple method in place that engaged over three and a half million people; what would it do for you?
Imagine you were launching a book, or launching a new product, service, or a new project in your company, and having proven methods you can put in place to create and advance momentum. In other words, you had a proven model to create a movement.
That’s what today’s segment is all about.
Our guest today is Stephanie Frank. Stephanie is a certified cyber-crime intelligence investigator, an internationally published bestselling author, and she speaks all over the world on human behavior, entrepreneurial life, and cyber security.
Did you know you can generate more leads and sales by offering content to your audience? As you can imagine, there is a strategy to be able to do it properly.
One of the keys is to go SMALL to go BIG? It might sound crazy but it will make sense once you listen to this episode with guest expert Joe Pulizzi.
Joe is an expert in content marketing and founder of the Content Marketing Institute. He’s been able to work with enterprise brands like LinkedIn and many others!
In this segment, you’ll hear Joe describe a content marketing plan that actually works! In addition, Joe shares tools you can use to connect with your audience and how being patient and honing in on one aspect of your business at a time can unlock massive growth.
Do you ever find yourself struggling with staying on track or building momentum?
In this segment, you’ll hear from guest expert Joseph Varghese as he explains how you can have greater focus and accountability with a couple of strategies that you might not have seen coming.
Joseph’s lessons and insights are a bit controversial so make sure you listen to this episode and get in on the conversation – you don’t want to miss it!